“Be resilient and believe in your ability to make a positive impact” - Ashanti

Mother's Entrepreneurial Spirit Igniting a Lifelong Passion

Ashanti Thomas-Mack is a passionate and ambitious entrepreneur living in Brooklyn, NY. She is the founder of Keep It Tight, and together with her husband and co-founder Shon Mack, they offer cosmetic surgery support and recovery care. Ashanti’s entrepreneurial spirit burned brightly within her, fueled by a desire to make a positive impact in people's lives.

Ashanti has always been driven and ambitious, and she always knew she wanted to be an entrepreneur. “From a young child, I had the taste of entrepreneurship from my mother. My mother, well, my family, migrated from Guyana. She had the skills, talent, and drive to make something out of nothing. I always heard stories that my mother was the “Trade woman”, selling gold and goods in Trinidad, Barbados, Grenada, and Syrunam. I remember the first time I saw my mom in action. It was Juvet night, we were selling baked and saltfish with coffee, then the next day, which was the Labor Day parade, we had a table full of food, coolers full of drinks under a tent with our flags representing my family roots, making money and making people happy. Then, I realized my mom was making money from the food she made. That showed me you can make money for yourself. Be your own boss.” - Ashanti

Ashanti's story began in the heart of Brooklyn, where she worked as a dental office manager. Despite her professional success, she yearned for something more. Deep within her, a flame of ambition and creativity flickered, waiting to be ignited. Ashanti dreamed of creating a company that would provide comprehensive support for individuals undergoing elective surgeries, a company that would be their guiding light through the entire surgical journey.

Navigating the Unknown

It was during her own traumatic surgical experience that Ashanti found the inspiration she needed to take the leap. She had traveled to Florida in 2020 to get surgery, but the aftermath was far from what she had anticipated. Her recovery process was unsafe and poorly managed, leaving her disillusioned and determined to create a safe haven for others in similar situations. With a burning passion and a vision in her heart, Ashanti founded Keep It Tight, a company dedicated to providing pre and post-surgical support for individuals undergoing elective surgeries.

Starting a business in the healthcare industry proved to be no small feat for Ashanti. She faced numerous challenges, including finding the right resources, understanding the complex healthcare landscape, and building trust and credibility within the community. But Ashanti's unwavering determination pushed her forward, and it was during this time that she discovered the transformative power of Centro's entrepreneurship programs.

“What I like most about being an entrepreneur is the opportunity to make a difference in people's lives. Knowing that I am providing a service that is genuinely needed and that I am helping individuals through a difficult and often overlooked process brings me great satisfaction. It's rewarding to see the positive impact we can make on our clients and the community.” - Ashanti

Finding The Guiding Light

“Before Centro, I had concerns about the feasibility of starting my own business in the healthcare field. I was unsure about the resources available, the steps involved, and how to navigate the healthcare industry. Additionally, I had concerns about building trust and credibility with potential clients and partners.” - Ashanti.

Through Centro's Entrepreneurship Bootcamp, Ashanti found the support and guidance she needed to navigate the uncharted waters of entrepreneurship. The Centro Business Planning App became her trusted companion, providing her with a clear outline to write her business plan. It was a revelation, an empowering tool that gave her the structure and confidence to articulate her vision.

“Since joining Centro, I have had the opportunity to connect with a network of like-minded entrepreneurs and industry experts. This has opened doors for collaborations, partnerships, and continuous learning. Centro has also provided me with ongoing tools and access to additional resources, which have been instrumental in the growth and success of Keep It Tight.” - Ashanti

In 2023, Ashanti graduated from the Advanced Entrepreneurship Program, where she delved deeper into her business plan, discovering the importance of setting smart goals and executing them with precision and focus. She harnessed the knowledge and insights gained from Centro's programs, sharpening her skills in business development, financial management, and marketing strategies. “I would highly recommend Centro to my friends and family. The programs, resources, and support they offer are invaluable for aspiring and existing entrepreneurs. Centro is a trusted and reliable partner that genuinely cares about the success and well-being of entrepreneurs. I am grateful for the opportunities and guidance they have provided me.” - Ashanti

Unleashing Her Potential

Armed with newfound knowledge, Ashanti's entrepreneurial journey began to take flight. Keep It Tight started to grow, reaching new milestones and making a lasting impact on the lives of its clients. Ashanti's unwavering dedication and her team's collective passion propelled them forward, inspiring positive changes within the elective surgery industry.

“My advice to other entrepreneurs is to stay focused on your vision and never compromise on your values. Surround yourself with a strong support system, whether it's through mentors, peers, or professional organizations. Seek guidance when needed and be open to learning from both successes and failures. Don't be afraid to ask for help! Most importantly, be resilient and believe in yourself and your ability to make a positive impact. Don't base your success on others' wins or failures. This is your journey, you're in control.”- Ashanti

Today, Keep It Tight operates in the vibrant streets of New York City, supporting individuals through their surgical journeys with compassion and expertise. Ashanti's vision is boundless, and she has set her sights on expanding their services and reaching a wider audience. With their MWBE certification and plans to become ABCDE certified, Keep It Tight is poised for even greater success.

“Keep It Tight has contributed to the community by promoting safety and proper care within the elective surgery industry. We prioritize the well-being of our clients and strive to educate them about the importance of selecting qualified surgeons, obtaining medical clearance, and taking appropriate pre & post-operative measures. By providing comprehensive support and guidance, we aim to ensure a positive and safe surgical experience for our clients. Another way we foster through the community is through our brand ambassadors. These are individuals who have been through their own surgical journeys with Keep It Tight and are passionate about spreading the message of safety, support and self-care. Our big sister program and clothing drives will also be our contribution to the community. “ - Ashanti

Ashanti's success story would not be complete without acknowledging the incredible support she received throughout her journey. Her husband, Shon Mack, children, and team members have been her unwavering pillars of strength. They believed in her vision and stood by her side, offering encouragement, assistance, and unwavering support.

Looking to the Future

Currently, Keep It Tight is operating in New York City. They are MWBE Certified and working on becoming ABCDE certified, and have serviced over 45 clients since 2021. Ashanti has a dedicated team of professionals working with her. Her team includes , district manager-registered nurse, district manager-massage therapists, mobile massage therapist, support liaison, caretakers (PCA, CNA,CMA), administrative staff, and interns.

Ashanti envisions a future where Keep It Tight becomes a household name in pre and post-surgical support. Her goals are ambitious, yet she approaches them with the same unwavering determination that has carried her this far. She plans to establish a 24/7 short-term care facility, purchase additional ambulances, forge partnerships with renowned surgeons, and hire dedicated healthcare professionals. Keep It Tight will be a beacon of care and compassion, serving individuals not just in New York City but across the globe.

Join us in congratulating Ashanti for being brave and following her dreams! If you are in New York and want to learn more about her services, you can visit Keep It Tight and her Instagram.

"My brand is inspired by Latina women" - Jessica Muñoz

Para leer en español, haz click aquí

TRANSFORMING A CRISIS INTO A NEW DREAM

Jessica Muñoz is a Latina designer, entrepreneur and creator of 2QTooCute. Her business grew out of the pandemic when she had to stay home with her children and together they started doing creative activities to cope with this hard time and overcome depression. They painted colorful designs of butterflies and hearts and one day decided to put their designs on her shoes. After getting positive feedback from family and friends, she saw an opportunity. So she researched how she could make her own shoes and began her journey as an entrepreneur, transforming a hard time into a new dream.

Jessica had no business experience but that didn't stop her. Inspirational stories from other women pushed her to believe in herself and trust that she could also achieve her dream of owning her own brand. "The inspiration of other women I read about in magazines saying when you have a dream you can achieve it was a big push for me. To think that I am here in my house, and I can do it too. I started researching and designing, and when other people liked my designs, I started to feel that there was something great here that I could inspire with."

After designing her first sneakers, she wanted other women and mothers to also be able to enjoy the comfort and original designs she couldn't find in other stores. She looked for suppliers and resources to start her small business and began working with a factory in Colombia.

CONNECTIONS WITH OTHER ENTREPRENEURS

While visiting a bazaar, Jessica met Raysa Veras, a Centro graduate and founder of Rouge Hoops. They had a great connection and after learning about Jessica's brand, Raysa recommended Centro's programs to establish her business. Soon after, she contacted Centro and attended the Basic Entrepreneurship Program and Advanced Entrepreneurship Program.

Before joining Centro, Jessica didn’t know how to establish her business, and she was worried about the unknown and failure. Thanks to the programs she attended, she was able to learn about the areas of business that she did not know about, such as the mission and objectives of her business and its financial status. It has also been very important for her to gain confidence in talking about her brand to others, especially on camera.

"What fascinates me is also the networking and meeting other entrepreneurs, knowing that you are not alone and sharing experiences of our businesses. It's a really nice community and I feel accompanied." says Jessica.

DIVERSIFYING AND EXPANDING HER BUSINESS

With her business established, Jessica is now raising awareness of her 2QTooCute brand. In addition to her shoe line, Jessica has also launched a line of handbags. "My 100% Latina shoes are inspired by Latina women, giving it the color and flair that we put into everything. I also have leather bags where I use a lot of our essence, transmitting the strong colors that we as Latinas like so we don't go unnoticed."

Jessica pays a lot of attention to every detail of her brand. Her espadrilles have colorful butterfly designs that represent freedom and are named after people who inspired her and helped her in her life. She also wants to inspire and empower other women. "In my handbag designs, I convey how I feel about them. By naming one Brave, I pick it up and I feel brave and that's how I want other women to feel with it too."

She currently works with her sister-in-law, who is in Colombia and manages the factory they work with there. Jessica makes the designs and chooses the leather and materials for the manufacture of her bags and shoes. In her day-to-day work, she faces challenges that she overcomes by working together with the factory's employees. "That teamwork is what excites me, I listen to them and they listen to me. It's a chain, we work hand-in-hand, if I design, they work, and that's how we share."

POST-PANDEMIC GOALS

Because of the pandemic, Jessica has not been able to attend many fairs and events to showcase and sell her products. So, as the situation improves, one of her goals for this year is to have more presence at these events to make her brand more known. Another goal is to increase her sales and increase the variety of designs to continue expanding her brand.

To see all her wonderful designs and support Jessica Muñoz's business, visit her website 2QTooCute. You can also support her business on her social networks Instagram and Facebook.

"Mi marca está inspirada en mujeres Latinas" - Jessica Muñoz

To read in English, click here

TRANSFORMANDO UNA CRISIS EN UN NUEVO SUEÑO

Jessica Muñoz es una diseñadora y emprendedora latina, creadora de la marca 2QTooCute. Su negocio surgió de la pandemia, cuando tuvo que quedarse en casa junto a sus hijos y juntos comenzaron a realizar actividades creativas para hacer frente a este duro momento y superar una depresión. Pintaban diseños de mariposas y corazones llenos de color y un día decidieron poner sus diseños en unos zapatos para ella. Tras recibir comentarios positivos de familiares y amigos, vio una oportunidad de negocio. Comenzó a investigar cómo podría hacer esto posible y ahí comenzó su camino como emprendedora, transformando un duro momento en un nuevo sueño.

Jessica no tenía experiencia en negocios pero esto no le frenó. Historias inspiradoras de otras mujeres la empujaron a creer en ella y confiar en que ella también podía lograr su sueño de tener su propia marca. "La inspiración de otras mujeres que leí en las revistas diciendo que cuando se tiene un sueño se puede conseguir fue un gran empujón para mí. Pensar que yo estoy aquí en mi casa, y lo puedo hacer también. Me puse a buscar y diseñar, y cuando a otras personas les gustaron mis diseños, empecé a sentir que aquí había algo algo grande con lo que yo podía inspirar”. 

Tras diseñarse sus primeras zapatillas, quiso que otras mujeres y madres pudieran disfrutar también de la comodidad y originales diseños que no encontraba en otras tiendas. Buscó proveedores y recursos para comenzar su pequeño negocio y comenzó a trabajar con una fabrica en Colombia.

CONEXIONES CON OTRAS EMPRENDEDORAS

Visitando un bazar, Jessica conoció a Raysa Veras, graduada de Centro y fundadora de Rouge Hoops. Entre ellas hubo una bonita conexión y tras conocer la marca de Jessica, Raysa le recomendó los programas de Centro para establecer su negocio. Al poco tiempo, se puso en contacto con Centro y cursó el Programa de Emprendimiento Básico y posteriormente, el Programa de Emprendimiento Avanzado.

Antes de unirse a Centro, Jessica no sabía cómo establecer su negocio, y le preocupaba lo desconocido y fracasar. Gracias a los programas que ha cursado, ha podido formarse en las áreas de negocio que desconocía, cómo la misión y objetivos de su negocio y su estado financiero. También ha sido muy importante para ella conseguir seguridad al hablar sobre su marca con otras personas, especialmente en cámara.

“Lo que me fascina también es el networking y conocer otras emprendedoras, sabiendo que tú no estás sola y compartimos experiencias de nuestros negocios. Es una comunidad muy bonita y me siento acompañada”.

DIVERSIFICANDO Y EXPANDIENDO SU NEGOCIO

Con su negocio establecido, Jessica ahora está dando a conocer su negocio 2QTooCute. Además de su línea de zapatos, Jessica ha lanzado también una línea de bolsos. “Mis alpargatas 100% latinas están inspiradas en mujeres latinas, dándole el color y el brillo que nosotras ponemos en cada cosa. También tengo bolsos de cuero donde también utilizo mucho nuestra esencia, transmitiendo los colores fuertes que a nosotras las latinas nos gustan para no pasar desapercibidas”.

Jessica presta mucha atención a cada detalle de su marca. Sus alpargatas llevan diseños de mariposas de colores que representan libertad y tienen nombres de personas que le inspiraron y ayudaron en su vida. Con sus bolsos también quiere inspirar y empoderar a otras mujeres. “En mis diseños de carteras transmito lo que siento con ellas. Al ponerle a una el nombre de Valiente, la cojo y me siento valiente y es como quiero que otras mujeres se sientan con ella también.” 

Actualmente trabaja con su cuñada, quien está en Colombia y se encarga de gestionar la fábrica con la que trabajan allí. Jessica realiza los diseños y escoge el cuero y materiales para la fabricación de sus bolsos y zapatos. En su día a día se enfrenta a retos que supera trabajando conjuntamente con los empleados de la fábrica. “Ese trabajo en equipo es el que me emociona, yo los escucho a ellos y ellos me escuchan a mí. Es una cadena, todos nos damos la mano, si yo diseño ellos trabajan y así vamos compartiendo.”

OBJETIVOS TRAS LA PANDEMIA

A causa de la pandemia, Jessica no ha podido asistir a muchas ferias y eventos donde mostrar y vender sus productos. Por eso, a medida que la situación mejora, uno de sus objetivos para este año es tener más presencia en estos eventos para darse a conocer más. Otro de sus objetivos es aumentar sus ventas y aumentar la variedad de diseños para seguir expandiendo su marca.

Para ver todos sus maravillosos diseños y apoyar el negocio de Jessica Muñoz, visite su página web 2QTooCute. También puedes apoyar su negocio en sus redes sociales Instagram y Facebook.

"I tell entrepreneurs to break out of their comfort zone" - Raysa Veras

Para leer en español, haz click aquí

A BUSINESS BORN FROM LOVE

Since she was a child, Raysa Veras loved the accessories and the color red, and she always looked for those accessories that she imagined, but could never find them. Although she was a social worker by profession, Raysa took classes to learn how to make those accessories that she always imagined and wanted to give to her friends. When she started designing her accessories in the Dominican Republic it was just a hobby, but it soon became so much more when she created her own business called Ruge Hoops.

Rouge Hoops was born from love. The love for her father whom she accompanied in the hospital during his cancer, and the love she puts into every accessory she designs and produces. The love and admiration she feels for the immigrant women who work hard to raise their families and make this country great, and it is to those women that she dedicates each of her creations.

In 2017, Raysa's father was diagnosed with stage 4 cancer, and from that point on she began spending a lot of time in the hospital in New York. The creation of accessories became her therapy for the endless nights she spent in the hospital with her father. Motivated by the medical staff, she set up her own mini jewelry workshop in the cancer ward and it was that same medical staff that started buying her first Rouge Hoops designs.

STEPPING OUT OF THE COMFORT ZONE

Raysa quit her formal job when she started Centro's classes and she fully committed to her business. From that point on, Rouge Hoops was her main source of income and her biggest fear was that her business would not generate a profit.

"I was very afraid of failure and that the business would not be productive. By taking Centro's classes, I began to inform and educate myself, improved my planning, assessed the risks, wardroom and based on this, I started to work very hard."

Throughout Centro's Advanced Entrepreneurship Program in New York, Raysa was able to improve her planning processes, expand her knowledge in digital marketing, discover new business opportunities outside the state of New York, and focus on specific, measurable, achievable and relevant goals. During this program, entrepreneurs work alongside other entrepreneurs and MBA advisors to analyze their businesses, develop improvements and execute action plans to achieve their goals.

"With Centro's support I was able to train myself, this helped me grow as a person and as a professional, and I felt more confident to implement new ideas. In the classes I learned to better research my market and make projections about the business, all this allowed me to act towards achieving the projected goals."

NEW OPPORTUNITIES

Centro's classes have allowed Raysa to engage with other entrepreneurs and through the one-on-one mentoring she received advice and new ideas to strengthen her business. "In terms of sales, the relationships with Centro have allowed me to reach new clients in the state of California, the first clients in this state."

Raysa was able to receive a loan through Centro's Capital Hub as a result of her Kiva campaign, an online crowdfunding platform that offers entrepreneurs loans of up to $15,000 with 0% interest. "Thanks to this loan I was able to buy materials and equipment, and this has allowed me to expand my business." As a result, Raysa progressively diversified her designs, incorporating recycled materials, pearls, and natural stones.

A YEAR OF CHALLENGES

During this pandemic, Raysa was planning on participating in more than 30 events including fairs, weddings, expos, and fashion shows, but they were all canceled, in addition to other orders previously placed.

On a personal note, Raysa got Covid in April and had to spend some time in bed. She has still not fully recovered and suffers from after-effects such as severe joint pain.

As for the supply of materials, because of the Coronavirus, Raysa has had major problems with shipping times and costs, as well as product shortages. All this has forced her to redesign its products with other materials available in the U.S. market. "These products are much more expensive, which has increased my production price. In addition, for safety reasons, I have increased the quality of the packaging that guarantees safety to my customers with double packaging," says Raysa about her adaptation and the search for solutions she had to make.

"Because of Centro's support throughout the pandemic, we trained in the areas of digital marketing and financial management, shifted our focus from direct sales to online sales, improved our Instagram page and website, and started working with new products." Raysa highlights the importance of observing the behavior of its customers and responding to their needs, which is why she decided to create her online store and bring out products that allow protection from Covid-19.

In the Advanced Entrepreneurship Program, Raysa made strategic alliances with other fellow immigrants, who were unemployed, and decided to take the opportunity and bring out some shared brands such as the line of rings "Let's be clear", hand-painted earrings "Urban Beach", and personalized face masks.

PROJECTS FOR NEXT YEAR

Currently, Raysa continues to operate her business in Bronx County, New York, and has 1 person working with her. Rouge Hoops, operates out of her home with 80% online sales and 20% direct sales and events.

As she thinks about the upcoming year, one of the goals she has set for herself is to expand her sales in California and Texas and to expand her designs with 3 new ones in pearls and larimar.

"My friends have expressed their admiration for me because despite being an immigrant woman with less than 5 years in this country, I have been able to start a business, and in this time of crisis I have been able to give some job opportunities (mask making and support in the packaging process) to immigrant women like me."

To see all her wonderful designs and support Raysa Veras' business, visit her website Rouge Hoops.

“A los emprendedores les digo que salgan de su zona de confort” – Raysa Veras

To read in English, click here

UN NEGOCIO QUE NACE DESDE EL AMOR

Desde niña, Raysa Veras amaba los accesorios y el color rojo, y siempre buscaba esos complementos que imaginaba, pero nunca encontraba. Aunque de profesión era trabajadora social, Raysa tomó clases para aprender a elaborar esos accesorios que tanto imaginaba y quería regalar a sus amigas. Cuando comenzó a diseñar sus accesorios en República Dominicana era un hobbie, pero pronto se convirtió en mucho más cuando creó su propio negocio Ruge Hoops.

Rouge Hoops nació desde el amor. El amor a su padre a quien acompañó en el hospital durante su cáncer, y el amor que pone en cada accesorio que diseña y produce. El amor y admiración que siente por las mujeres inmigrantes que trabajan duro para levantar a sus familias y hacer grande este país, y es a esas mujeres a quienes dedica cada una de sus creaciones.

En 2017, el padre de Raysa fue diagnosticado con un cáncer fase 4 y desde ese momento comenzó a pasar mucho tiempo en el hospital en New York. La elaboración de accesorios se convirtió en su terapia para las interminables noches que pasaba en el hospital junto a su padre. Motivada por el personal médico, instaló en la habitación del pabellón de cáncer su propio mini taller de joyería y fue ese mismo personal médico el que comenzó a comprar los primeros diseños de Rouge Hoops.

SALIENDO DE LA ZONA DE CONFORT

Raysa dejó su trabajo formal al iniciar las clases de Centro y se volcó por completo en su negocio. Desde ese momento, Rouge Hoops constituía la fuente principal de generación de sus ingresos y su mayor miedo era que su negocio no generará ganancias.

“Sentí mucho miedo al fracaso y que el negocio no fuera productivo. Al tomar las clases de Centro, comencé a informarme y educarme, realice mejores planificaciones, evalúe los riesgos y en base a esto me lance a trabajar muy duro.”

A través del Programa Avanzado de Emprendimiento de Centro en Nueva York, Raysa logró mejorar sus procesos de planificación, ampliar sus conocimientos en el área de marketing digital, descubrir nuevas oportunidades de negocios fuera del estado de New York, y enfocarse en objetivos específicos, medibles, alcanzables y relevantes. Durante este programa, los emprendedores trabajan junto con sus compañeros y asesores de MBA para analizar sus negocios, desarrollar mejoras y ejecutar planes de acción para lograr sus objetivos.

“Con el apoyo de Centro pude capacitarme, esto me ayudó a crecer como persona y como profesional, y me sentí más segura de mi misma para implementar nuevas ideas. En las clases aprendí a investigar mejor mi mercado y hacer proyecciones acerca del negocio, todo esto me permitió actuar para alcanzar las metas proyectadas.”

NUEVAS OPORTUNIDADES

Las clases de Centro le han dado a Raysa la oportunidad de socializar con otros emprendedores, y mediante la mentoría personalizada, ha obtenido buenos consejos y nuevas ideas para fortalecer su negocio. “En cuanto a las ventas, las relaciones con Centro me han dado la oportunidad de alcanzar nuevos clientes en el estado de California, los primeros clientes en este estado.”

Gracias al Capital Hub de Centro, Raysa consigió obtener un préstamo gracias a su campaña con Kiva, una plataforma de financiación colectiva online que ofrece a los emprendedores préstamos de hasta $15.000 con 0% de interés. “Gracias a este préstamo pude comprar materiales y equipos, y esto me ha permitido ampliar mi negocio.” A raíz de esto, Raysa ha podido diversificar progresivamente sus diseños, incorporando materiales reciclados, perlas y piedras naturales.

UN AÑO DE DESAFÍOS

Durante este tiempo de la pandemia, Raysa tenía programado participar en más de 30 eventos entre ferias, bodas, expos y desfiles de moda, pero fueron cancelados, además de otros pedidos realizados anteriormente.

En lo personal, Raysa se contagió de Covid en abril y tuvo que pasar un tiempo en cama. Todavía no se ha podido recuperar por completo y sufre secuelas, como dolor severo en las articulaciones.

En cuanto al suministro de materiales, a causa del Coronavirus Raysa ha tenido grandes problemas con los tiempos y costes de envío, así como la escasez de productos. Todo esto, le ha obligado a rediseñar sus productos con otros materiales disponibles en el mercado estadounidense. “Estos productos son mucho más costosos, lo cual ha aumentado mi precio de producción. Además, por razones de seguridad, he aumentado la calidad del empaque que garantiza la seguridad a mis clientes con doble empaquetado.” comenta Raysa sobre su adaptación y la búsqueda de soluciones que tuvo que hacer.

“Con el apoyo de Centro durante esta pandemia, nos capacitamos en las áreas de marketing digital y gestión financiera, cambiamos nuestro enfoque de la venta directa a la venta online, mejoramos nuestra página de Instagram y página web, y comenzamos a trabajar con nuevos productos.”. Raysa destaca la importancia que tiene observar el comportamiento de sus clientes y darle respuesta a sus necesidades, por lo que se decidió a crear su tienda virtual y sacar productos que permitían protegerse del Covid-19.

Durante el Programa Avanzado de Emprendimiento, Raysa realizó alianzas estratégicas con otros compañeros inmigrantes, que se encontraban sin trabajo, y decidieron tomar la oportunidad y sacar algunas marcas compartidas como la línea de argollas " Let's be clear", aretes pintados a mano “Urban Beach”,  y mascarillas personalizadas.

PROYECTOS PARA EL PRÓXIMO AÑO

Actualmente, Raysa continúa operando su negocio en el condado del Bronx, New York y tiene 1 persona trabajando con ella. Rouge Hoops, funciona desde su casa con un 80% de ventas online y 20% de ventas directas y en eventos.

Cuando piensa en el próximo año, una de las metas que se ha establecido es ampliar sus ventas en California y Texas, y ampliar sus diseños con 3 nuevos en perlas y larimar.

“Mis amigos me han expresado su admiración, pues a pesar de ser una mujer inmigrante con menos de 5 años en este país, he podido iniciar un negocio, y en este momento de crisis he podido dar algunas oportunidades de trabajo (elaboración de mascarillas y soporte en el proceso de empaque) a mujeres inmigrantes como yo.”

Para ver todos sus maravillosos diseños y apoyar el negocio de Raysa Veras, visite su página web Rouge Hoops.